I wrote a book called "300+ things I’ve learned as a Designer, Developer and Creative Director". The book sold thousands of copies and made it's way into the hands of designers & developers on 6 continents, in 60 countries and 38 states in the USA. So I decided to make an interactive WebGL Microsite to showcase the locations that I knew of from Hardcover and E-book sales (Amazon doesn't give specific locations). This project is what caught the attention of SpaceX and led to me working on the SpaceX Crew Dragon Displays which changed my life. Personal projects are VERY important.